GROWTH ENGINEERING FOR ECOMMERCE & SUBSCRIPTION BRANDS
Growth that shows up in your bank.
Beyond the dashboard.
One integrated strategy across paid, organic, brand, affiliate, & email. Senior operators accountable to your bottom line, with AI agents doing the repeatable work.
Get Your Free Growth Leak Audit →Free. Written findings. No obligation.
“We needed someone to lead, not another agency to manage. They reset the strategy, fixed the measurement, and the P&L turned.
01THE GROWTH ENGINEERING MODEL
Your next stage of growth shouldn't require another five vendors.
Executive-level marketers and purpose-built AI agents, running the growth operation as one team. We own the strategy, build the infrastructure and execute across channels. Agents handle the repeatable work under our direction.
THE GROWTH ENGINEERS
Two senior operators who have been accountable for over $100 million in ad spend and more than $2B in revenue.
THE INFRASTRUCTURE
Your channels, brand assets, customer data, measurement and workflows connected into one system. Built in your accounts. Owned by you.
THE AI AGENTS
A custom team of AI agents built for your business.
Technology changes the cost of execution. Experience determines the value of the decisions.
02THE PEOPLE RUNNING YOUR GROWTH
Two seats. Both senior.
Founder and Chief Marketing Engineer
VINNY CHICLACOS
16 years building growth for ecommerce, subscription and consumer brands, including a $75 million media portfolio at The Farmer's Dog. I connect marketing performance to business economics and make decisions across the whole customer journey.
LinkedIn ↗
Co-Founder and Head of Growth
KEITH BERGERON
13+ years scaling digital revenue for DTC, apparel, healthcare and wellness brands. Former growth leader at Mizzen+Main and Hammer Made. Specializes in paid acquisition, conversion optimization and building profitable, full-funnel growth programs.
LinkedIn ↗03SELECTED BRAND EXPERIENCE
From emerging brands to household names.
Two senior operators who have been accountable for over $100 million in ad spend and more than $2B in revenue.
04THE RECEIPTS
Case Studies
Luxury Bridal & Ready-to-Wear
2x net revenue. 21% more ad spend.Built the acquisition program from the ground up, Pinterest and Google first, then Meta, over 24 months.
See the Results ↗Luxury Footwear
Revenue +40%. Media spend +28%.Meta CPMs nearly doubled. We opened Pinterest and brought it to Meta’s efficiency within 90 days on the same attribution window.
See the Results ↗Ecommerce Lifecycle
631% more flow revenue. 52% fewer sends.Rebuilt the journeys, the segmentation and the automated flows. More revenue from fewer emails.
See the Results ↗05HOW WE COMPARE
Senior Executive Operators
Two board-level executives running your growth.
06START HERE
Start with the Growth Leak Audit.
FREE GROWTH LEAK AUDIT
Tell us where you are today. We send back what’s wrong, what to fix and what to prioritize. Free, with no obligation.
FULL GROWTH AUDIT
The first step of every paid engagement. We go deep on acquisition, customer journey, measurement and unit economics, then deliver a prioritized growth plan that is yours to keep.
WE BUILD AND RUN IT
If you want us to execute, we take ownership of the agreed growth operation.
Free. Written findings. No obligation.
GROWTH LEAD
$5,000/month
Google and Meta. Up to $1M annual media spend. One senior growth lead. Tracking, weekly written report and standing call.
Start here →GROWTH + BRAND
$8,000/month
Any three agreed channels. Up to $2M annual media spend. Head of Growth and Head of Brand. Adds brand, creative and content direction.
Start here →FULL ORCHESTRATION
$10,000/month
Integrated paid and organic marketing. Up to $3M annual media spend. Two senior leads and AI marketing agents. Includes SEO/AEO, lifecycle, affiliate and in-house agent builds.
Start here →Custom pricing for complex businesses, multiple storefronts and larger media portfolios. No markup on ad spend. No long-term commitments.
THE GROWTH LEAK AUDIT
Find the gap between your dashboard and your bank.
Tell us where you are today. We'll return a written point of view on where growth is leaking and where we'd start.
Get Your Free Growth Leak Audit →Free. Written findings. No obligation.
07STRAIGHT ANSWERS
How is this different from a fractional CMO?+
A strategy-focused fractional CMO sets direction and reviews work completed by your team or agencies. We set the direction and run the agreed growth operation, with agents handling repeatable tasks. If you only need strategic oversight, we'll tell you.
Who is accountable for what AI agents produce?+
A senior lead owns every output. Agents draft, monitor and report. People decide.
What do I own if we part ways?+
Your accounts, tracking, pages, reports and agreed custom agents stay with your business.
Do you work alongside my current team or agency?+
Yes. We define responsibilities, document changes and work alongside the people already supporting your business.
How many brands do you take on?+
We maintain a small roster so senior operators stay directly involved. If we're at capacity, we'll give you the next available start date.
THE NEXT DOLLAR
Agency says 4.2.
Meta says 6.1.
Bank says flat.
Let's find out where the next dollar should go.
Find Your Growth Leaks →Free assessment. Written findings. No obligation.